What began in Greenville, SC as a spark between a restaurateur and a musician has ignited into one of the Southeast’s premier food, wine, and music festivals. Now celebrating 20 incredible years, euphoria has evolved from a passionate idea into a beloved four-day experience that draws attendees from across the country. This milestone year marks two decades of unforgettable flavors, soulful sounds, and unmatched hospitality.
Over the last 19 years, euphoria has built its reputation on exclusive tasting events, intimate musical performances, hands-on cooking demonstrations, engaging wine seminars, and unforgettable multi-course dinners. As we toast to twenty years of euphoria, we’re turning up the volume, raising our glasses higher, and diving even deeper into the vibrant community that makes it all possible.
Renowned for its up-close-and-personal culinary, musical, and educational experiences, euphoria puts you front and center with celebrated chefs, award-winning musicians, craft brewers, master sommeliers, and one-of-a-kind events you won’t find anywhere else.
As a nonprofit festival, euphoria is proud to give back—supporting local charities and uplifting the Greenville community that has fueled its success. Whether you’re a longtime fan or a first-time guest, this anniversary celebration is the perfect time to eat, sip & listen like never before.